advertising|analytics|strategy|growth

Turn local audience into measurable revenue.

For more than 25 years, Ference Media has matched advertisers with the right stations and helped broadcasters grow — pairing traditional and non-traditional sales, barter, and consulting with real analytics.

25+
years in business
200+
markets (DMAs) covered
700+
stations represented
20B+
impressions delivered
since 2020
8M+
spots run
since 2020

Real-time performance analytics

See every campaign as it runs through your Ference Media portal — impressions, pacing, and results, live.

Pay for delivered audience

A performance-based model that ties your spend to real, measured impressions — not promises.

Inside the portal

Your performance, measured in real time.

Every station we work with gets a live view of their performance — earnings, impressions delivered, and trends — in the Ference Media portal.

Earnings this period this month
$48,200
net earned this month
412 spots aired
Impressions trend 8 weeks
Net in-demo impressions · ▲ 18% vs. prior 8 weeks
Impressions by daypart
Morning
Daytime
Early News
Prime
Late
Impressions by demo
A25-54
4.8M
A18-49
4.1M
W25-54
2.6M
M25-54
2.2M
Spot length mix
:30
64%
:15
22%
:60
11%
:10
3%
Ads that ran
Regional auto group · :3086 spots
Fast-food chain · :1564 spots
Home retailer · :3052 spots
Insurance brand · :3038 spots

Sample dashboard with representative data, shown for illustration.

Why Ference Media?

We bring years of expertise and a deep understanding of the media landscape to help your business thrive.

Expert Guidance

Our team of media experts helps inform you of every aspect regarding your topic. We take great pride in using our expertise for you.

Proven Results

We help companies increase sales, improve cash flow, and better manage budgets through strategic media solutions.

Personalized Service

Every business is unique. We work closely with you to understand your goals and develop customized strategies.

Industry Connections

Established relationships with broadcasters and local television stations, creating opportunities for your business.

Comprehensive Support

From initial consultation to ongoing management, we're here to support you every step of the way.

Transparent Communication

Clear, honest communication. You'll always know where you stand and what to expect.

What We Do

Qualifying short-term and long-term goals of local station management with an array of sales and marketing solutions.

Our Services

Whether it's on air, on the web, on mobile, or social media, Ference Media pairs best-in-class sales solutions with real-time analytics to create significant ROI while growing your audience.

  • Real-time performance analytics and reporting
  • Strategic media planning and consultation
  • Sales and marketing solutions
  • Audience delivery and impressions measurement
  • Traditional and non-traditional revenue generation
  • Multi-platform solutions
  • Budget management and cash flow optimization
  • Partnership development
  • Goal planning and execution

Barter & Trade

For nearly 3 decades we've developed bill payer and trade solutions for more than 700 television and radio stations. We offer creative financial solutions with cash management in mind.

LEARN MORE

Who We Work With

We've never met a company we didn't like, especially if they are looking for more business.

Broadcasters & Media Companies

Nexstar Media Group
Sinclair Broadcast Group
E.W. Scripps Company
Hearst
Gray Television
Tegna
Cox Media Group
Hubbard Broadcasting
Berkshire Hathaway
Morgan Murphy Media
Allen Media Group
Lockwood Broadcast Group
AdLarge Media
Aces Marketing
American Spirit Media
Bahakel Communications
Cadent
Marquee Broadcasting

Brands We Work With

Amazon
Home Depot
Geico
Chick-fil-A
Chipotle
Pfizer
Macy's
AbbVie
L'Oreal
Pizza Hut
Olive Garden
Red Lobster

Let's Work Together

Ready to take your business to the next level? Whether you want to grow revenue, track performance with real-time analytics, manage budgets, or explore barter opportunities, we'd love to hear from you.

GET IN TOUCH